What is SEO? Objectives of Search Engine Optimization

What is SEO or Definition of SEO

To increment the online visibility of the web on search engines the process of SEO is utilized. Search Engine Optimization is a strategy used to ensure that a site is accessible to a search engine and also, improves odd that the web page will be found by the web crawler.

Search Engine Optimization


In SEO includes planning, composing, and coding a site. SEO assists with improving the volume and nature of traffic to your site from individuals utilizing a search engine. SEO alludes the process of “streamlining” both the on-page and off-page ranking factors in order to achieve high search engine rankings for targeted search terms. SEO also refers to the business, which has been created regarding utilizing keyword searching as a means of increasing relevant traffic to a website.

SEO is a type of the web based showcasing. Search Engine Optimization is the way of making a site and its content highly applicable for both search engines and searchers. Fruitful pursuit marketing enables a site to increase top situating for relevant words and expressions.

Search Engine Optimization Objectives: 

  • SEO always helps you to go ahead to your competitors.
  • SEO reforms the brand presence of business on search engines.
  • Identify keywords that are utilized by people when searching for information about your website.
  • Build the content of the website interacts by communicating marketing research to their target audience.
  • SEO easily navigate website structure for users.

Benefits to Use Search Engine Optimization:

  • Web Optimization is utilized to acquire a high ranking in the search results page of a search engine.
  • SEO assists to improve the volume of value traffic on your site utilizing web index.
  • SEO makes a website to gain engagement from quality users.
  • Use local SEO to find customers in your city who needs your business service.
  • SEO provide the best result on search engines. 

Location: India

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